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Fresh insights for creating valuable media

for small businesses and professionals who want to create worth-the-while content

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In the newsletter you’ll find:
  • a value-based media and communication philosophy
  • DIY content creation and curation ideas
  • responses to fellow readers
  • and other quick thoughts on art, communication, and business
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The Latest:

  • put your content where your leads are

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    1 minute
    READ POST

    Where do most of your leads come from?

    Word of mouth?

    SEO?

    Algorithmic recommendations?

    A person will have different questions about your business depending on which of those avenues they are coming from.

    How can you strategically position content which answers those questions in the places the leads you’re already getting are most likely to be looking?

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