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There is something inherently interesting about watching someone who knows what they’re doing explain something in precise detail.

This can be so interesting, in fact, that it can attract attention even if the educational information being presented is not immediately (or even potentially) relevant.

To illustrate, I’ve collected a handful of examples of highly technical long-form content which people have attested to watching, despite the irrelevance of the subject:

From The Beginner’s Guide To Latte Art* – 40 minutes

From Your dishwasher is better than you think (tips, tricks, and how they work)** – 27 minutes

From World’s Most Advanced Video Editing Tutorial (Premiere Pro) – 4 hours 19 minutes

~ ~ ~

So, expert, what is it that you know so well you could explain it in a way that makes people pay attention, even if they don’t really care?

* – To be fair, this channel is very personality-driven, meaning those inclined to learn about the overall topic (coffee) are more likely to watch videos like this one which may not be specifically relevant.
** – This is one of four videos on dishwashers from this channel. All (except the one mentioned above) are over a half hour long and all have similar comments. In fact, comments like this for these videos are so prevalent they have spilled over into Reddit and I started wondering if it was some kind of running gag I wasn’t aware of. I still don’t know, you tell me.